In addition to news and entertainment, The Shade Room also features funny content. Their articles on A-listers and Instagram models cover topics such as the media, politics, and pop culture. The Shade Room started as a media company on Instagram, specializing in entertainment news. Follow their Instagram account to stay updated with the latest gossip and get tips on how to become a social media sensation. Their posts are always accompanied by photos or HD images, which you can download in Original, High Definition, or lower resolution. Their posts range from celebrity gossip to trending topics. With a following of more than 26 million, this account is growing by leaps and bounds. The Shade Room has become one of the most popular non-personality driven Instagram accounts in the world. During this time, she also learned to trust the process of building her brand. She bootstrapped the company with one VC investment and reached 100K followers in less than a year. She says she often refers to scripture about small beginnings, and she explains why she chose purpose over a paycheck. When describing her life and the challenges she faced while building her empire, Nwandu is open about her spirituality. While her early success in tech led to her being listed in Techcrunch’s 18 Female Founders Who Killed It in 2015 and in Forbes’ 30 Under thirty, she is also looking to become a major media figure and run her own news network. While most successful tech entrepreneurs have their own business, Nwandu’s roots lie in the arts. This time, her strategy worked, as the content she posted was geared towards a majority Black audience.Īs the founder of Shade Room, Angelica Nwandu has a diverse set of backgrounds. It was a highly publicized demise and led to depression for Angie. The Shade Room had over twenty employees and more than 500,000 followers at its peak. The following quickly grew to over eight million and the page eventually reached seventeen million on Instagram. In a year, The Shade Room had garnered over two million followers.
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